 
August 2003
Paperback
100 pages
US$2,250
Shipping cost included for courier delivery
Table of Contents
With China's entry to WTO, the press and publications sector shows great potential for growth. According to the State Press and Publication Administration, in 2002, 178,900 books were published nationwide, which was a 12% increase over 2001. Practical books and professional/educational books are gaining market share. The market has the following segments: children’s books, literature, computer books, management books, law books, and medical books. The report gives a detailed analysis for each. Electronic and internet publications are coming of age, and foreign investment in the press and publication sector has increased rapidly. From January to November in 2002, 92 foreign printing companies invested in china.
The market for children’s books has great potential as parents are willing to invest in their children’s education. Computer books may not be as popular as before with the slowdown of the IT industry. Books on cars and architecture will give publishing houses more business opportunities.
This report covers the following topics:
- Structure of the market
- Policies and regulations
- Foreign FDI and its results
- The impact of the entry to WTO
- Market supply and demand analysis
- Outlook for the future
- Introduction of important publishing houses
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