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Paperback
US$995
US$60 more for worldwide shipment
Consumer China 2010 provides volume and value market size data for over 330 consumer markets together with manufacturer and brand shares for all the major consumer goods sectors in China. Combine this with full coverage of socio-economic parameters and you have an essential research tool capable of giving a complete picture of modern consumer trends in China.
As well as statistics, an expert written overview of China outlines recent purchasing trends, and analyses the prospects and drawbacks of the country as a consumer market.
Also included is detailed information on Hong Kong, making sure that you are fully informed of the latest developments in this dynamic region.
Key features
* Access hard to find volume and value market statistics
* Information is comparable across countries and years
* Detailed written analysis of the Chinese economy and market
* Includes detailed information on Hong Kong
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