 
December 2005
ISBN: 981-4163-17-1
235 pages, paperback
US$1,250
Free worldwide shipment
Table of Contents
Commercial magazine titles in China are attracting top luxury goods brand names and fashion labels in their wake, all eager to advertise their products in China. This has seen the burgeoning expansion of China¡¯s magazine publishers.
This research report is an essential resource for publishing companies interested in global expansion to China.
In 2004, the total number of magazine titles in China amounted to 9704, with new titles increasing by 200 since 2001. Most of these magazines are non-profit party magazines or academic magazines while about 2000 of them are commercial titles.
Taking into account these staggering figures, China's magazine market is set to maintain very high rates of growth in the foreseeable future. With a size and clout that cannot be ignored, aspiring global players in publishing cannot afford to be absent from this market. In fact, big names like Conde Nast will circulate
the Chinese version of the world¡¯s best selling fashion magazine, Vogue, in September 2005.
In addition, the report contains useful information on Regulations and Investment Opportunities in China as well as the Development of the Industry and Analysis on the Circulation of different magazines in China¡¯s urban areas. Find out how the Chinese government has loosened regulations governing the magazine market since the country¡¯s accession into the WTO.
Tap onto the exciting magazine market in China with the China Magazine Market Research Report.
|
|
